NUDGE FOUNDATION
To alleviate poverty by building resilient livelihoods, enabling opportunities and building capabilities by partnering with governments, markets and civil society to unlock capital, talent, technology and policy for creating impact at scale.
About NUDGE FOUNDATION
The Nudge Foundation (branded The/Nudge) is a U.S.-registered 501(c)(3) based in Irving, Texas (founded 2015) that raises funds and partners to deliver poverty‑alleviation and livelihood programs in India.
The organization designs and supports programs across economic inclusion, vision care (Near‑vision), social entrepreneurship (incubator/accelerator and prize programs), and public‑sector partnerships. It works alongside 15+ central and state government partners and a network of social enterprises to pilot and scale interventions focused on women, farmers, tribals and youth.
In recent tax filings (FY2024) The Nudge reported roughly $6.0M in revenue, net assets in the high‑millions, and grant activity directed to Indian partners; the organization publicly highlights expanding government partnerships, program pilots, and initiatives to create livelihoods at scale.
Notable achievements
FY2024 grant-making to India
In FY2024 the organization reported sending grants totaling approximately $2,064,533 to nine partner organizations working in India to support poverty‑alleviation and livelihoods activities.
Government partnerships and program scale
The/Nudge operates Economic Inclusion and Near‑vision programs in partnership with 15+ central and state government agencies in India, embedding strategy units and implementing pilots across multiple states to expand services to excluded rural communities.
Support for social entrepreneurs
The organization runs an incubator/accelerator, awards (The/Nudge Prize) and fellowship programs to strengthen and scale social enterprises focused on livelihoods and digital-income opportunities.
At a glance
- Total assets
- $17.8M
- Annual revenue
- $6.0M
- Tax status
- 501(c)(3)Public charity
- EIN
- 47-4504533
- Location
- Irving, TX
- Website
- www.thenudge.org
- On Mahalo since
- September 2026
Financial figures from the IRS Business Master File, the IRS’s registry of tax-exempt organizations.
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