Mahalo
Ada, MI

I UNDERSTAND LOVE HEALS

EIN 81-3356821
Health & Wellness Mental Health & Counseling Patients & families
Mission

i understand love heals provides compassionate comfort, hope and understanding to people affected by suicide and by mental/brain health illness and pain, and works to erase stigma so conversations about mental health are more accepting and life‑saving.

IRS-recognized 501(c)(3) public charity Contributions are tax-deductible

About I UNDERSTAND LOVE HEALS

I UNDERSTAND LOVE HEALS (styled as i understand) is a Michigan-based 501(c)(3) public charity (EIN 81-3356821) founded to support people who have lost a loved one to suicide and to reduce stigma around mental/brain health. The organization operates peer support groups, community outreach, educational materials, signature events, and advocacy campaigns to increase understanding and connection for those affected by suicide or mental illness.

In recent years the organization has expanded community programs and partnerships across West Michigan (including event partnerships with local businesses and health providers), produced a multi-page information guide for after-loss support, and convened fundraising and awareness events that draw hundreds of participants. i understand uses storytelling, trainings, resource distribution and targeted campaigns to reach families, schools, first responders and community groups.

Notable achievements

Cascade Community Foundation Nonprofit of the Year

Honored by the Cascade Community Foundation for sustained local impact and support to families grieving deaths by suicide.

'B the One' Run/Walk (large community turnout)

Annual 'B the One' run/walk (partnered with Biggby Coffee) has drawn 400+ participants in recent years to raise awareness and fund programs supporting mental/brain health and suicide-loss survivors.

National petition for revised suicide definition

Led a nationwide petition effort to update the public/clinical definition of suicide to reduce stigma; the petition has gathered a large online following (20,000+ signatures) and informed the organization's advocacy work.

At a glance

Total assets
$477K
Annual revenue
$605K
Tax status
501(c)(3)Public charity
EIN
81-3356821
Location
Ada, MI
On Mahalo since
May 2026

Financial figures from the IRS Business Master File, the IRS’s registry of tax-exempt organizations.

Recognition

Recognized as a tax‑exempt 501(c)(3) public charity (EIN 81-3356821), with publicly filed Form 990 returns.
Regular local media coverage and feature stories highlighting the organization’s events and awareness campaigns.
Community and institutional partnerships and grant support (examples include local foundations and healthcare partners that have funded resource distribution and program activities).

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